Jaws” forever changed the cinematic landscape, and 50 years later, the film has just as much bite. The tagline “You’ll never go in the water again”

Fifty years later, that same thrill is still paying dividends. The Jaws franchise has earned Universal around $800 million across four films, quite a haul considering Spielberg’s original cost only around $12 million to make. And the frenzy continues for publishers, toy makers, theme park operators and tour companies.