Gen Alpha doesn’t just represent a demographic change, but also a fundamental shift in consumer expectations and behaviors.

Experts predict that babies born in 2025 and later will grow up deeply integrated with AI. Many will live to see the 22nd ...

Babies born from January 1st will be part of Generation Beta, a new generation that will hopefully be less obsessed with ...

The year 2025 is ushering in a new generation with yet another name. As you can predict, the people born after Generation ...

Jessica Alba took to Instagram to show off her dinner date outfit, which she said was "inspired" by her 13-year-old daughter, ...

By familiarizing themselves with Gen Alpha's perspectives and values, leaders can prepare their organizations to adapt to and ...

Wednesday marks the start of a new year, with calendars switching from 2024 to 2025. But it also marks the beginning of a new ...

Generation Beta includes those born between 2025 and 2039, primarily the children of younger millennials and older Gen Zs.

Before them, Gen Alpha stretched from 2010 to 2024, Gen Z from around 1996 to 2010, and millennials from 1981 to 1996. The upcoming generation “will inherit a world grappling with major societal ...