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The Star on MSNMUREITHI: Inside the digital surge, how The Star became Kenya’s leading online news powerhouseIn 2015, when Radio Africa Group launched The Star Digital, it was a modest online extension of the Star newspaper—largely a digital mirror of the print edition. Fast-forward to 2025, and the story ...
As acquisition slows, platforms are turning to AI, user control, and flexible pricing to improve retention and sustain ...
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