The not-for-profit industry association, Independent Media Agencies of Australia, has announced its inaugural Sound-Byte ...

For the first time since acquiring messaging platform WhatsApp in 2014, Meta is introducing advertising to the app.

Australia-based design and tech juggernaut Canva, valued at $49 billion, outlines plans to acquire data-gathering platform MagicBrief.

One of Australia’s biggest marketing surveys broadcast dire landscape for Aussie marketers, with projected lags in strategy and AI fluency.

Australia's largest gambling company, Tabcorp, has been slammed with a $4,003,270 fine for breaking the country’s spam ...

For just under an hour, the room listened intently as Sharp shared his evidence-based marketing wisdom, many of them drawn from his landmark book How Brands Grow – one of the most important marketing ...

Baby care brands have long relied on sentimentality and functional overload when talking to parents. Communicado tried a different approach and found that clarity can be more powerful than cuteness.

Australia’s Connected TV (CTV) market might be smaller and younger in comparison to the US, but we’re fast heading in the ...

Droga5, the creatives-driven agency of media organisation Accenture Song, has won the highly sought-after Optus media account ...

Netflix has become the first global streaming platform to have its domestic audience independently measured and reported by Australian firm OzTAM. The move comes as Netflix, which started streaming in ...

The Museum of Australian Democracy (MoAD) has teamed up with Independent creative agency Icon to launch a national campaign to fight fake news. The campaign includes the launch of Question of the Day, ...