Jasmine Viel reports from the Rose Bowl in Pasadena, where thousands of people gathered on Wednesday. The Rose Parade and Rose Bowl game, both New Year's Day staples, were under much more intense scrutiny when it came to security in the wake of the deadly attack in New Orleans earlier in the day.

Among the many floats in the Tournament of Roses Parade — which wended its way down a sunny street in Pasadena, California, on New Year’s Day — was

The CFP quarterfinal games predictably led the way in bowl attendance over the past few days, and the Rose Bowl surpassed all others with 90,732 fans.

Fans from Oregon and Ohio State are flocking to Pasadena for the Rose Bowl and parade, boosting the local economy.

An extra day has been added to Floatfest, where 39 floats displayed along two miles of Sierra Madre and Washington Boulevards are up for viewing.

The three-day event continues through Friday, Jan. 3 at Sierra Madre and Washington Boulevards. Here’s a glimpse.

You’ve seen them on TV, now look how each of the Rose Parade floats makes its way under the I-210 overpass in Pasadena.

Floatfest: A Rose Parade Showcase, is open on January 1, 2, and 3. This 2-mile display features Rose Parade floats after their appearance on the parade route. Each year, nearly 70,000 visitors go to Sierra Madre and Washington Boulevard in Pasadena for a rare opportunity to get up close to these incredible floats and admire the details and creativity that make each display unique.