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Ferrero to buy cereal maker WK Kellogg for $3.1 billion

Snap, crackle, sale: Nutella maker Ferrero plans to buy WK Kellogg for $3 billion

Italian confectioner Ferrero, known for brands like Nutella and Kinder, is buying the century-old U.S. cereal company WK Kellogg in an effort to expand its North American sales.

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Michigan's WK Kellogg cereal maker set to be bought by Italian candymaker Ferrero

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Nutella Maker Ferrero to Buy WK Kellogg for $3.1 Billion in Landmark Deal

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Italy’s Ferrero agrees to buy Kellogg in $3.1-billion deal

Ferrero International SA agreed to acquire WK Kellogg Co. for an enterprise value of $3.1 billion, pushing the Italian family-owned candy business further into the lucrative US market.

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Ferrero to take over US breakfast cereal giant Kellogg

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Nutella maker Ferrero plans to buy century-old cereal maker WK Kellogg for $3.1 billion

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Breakfast cereal sales declined for decades before Kellogg’s sale to Italian company

U.S. sales of the colorfully packaged morning staple have been in a decades-long decline, a trend back in the spotlight with news that Italian confectioner Ferrero Group plans to purchase the American...

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Axios · 1d

Kellogg to be acquired by Nutella maker for $3.1 billion

Ferrero Puts Snap, Crackle and Pop into Its Earnings With WK Kellogg Acquisition

Ferrero previously bought Nestlé’s US candy biz for $2.8 billion, as well as chocolate-maker Fannie May and RedHots owner Ferrara.

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Ferrero to acquire WK Kellogg for $3.1 billion

July 10 (UPI) -- Italy's Ferrero will acquire U.S. cereal maker WK Kellogg in a $ 3.1 billion deal, the companies announced Thursday. The agreement includes manufacturing, marketing and distribution of WK Kellogg's portfolio of breakfast cereals across the United States, Canada and the Caribbean.